Ambitious MORESOPHY customers count on L4SUITE when it comes to Online Marketing and their Shops. Regardless of the product – whether seminars, textbooks, notebooks or insurances – important content within the right context determines whether a “search” will become an “order.”
This is made possible through our smart data principle. You reasonably and consistently choose the information, data and content, and witness them turn into higher-quality and more accurate data at a constant pace. This strategy catapults you closer to the leads’ and customers’ “data-living environment.” You can also anticipate, for example, individual search behaviors, interests, activities on social media platforms, and the individual willingness to actively indicate data.
For the entire Content-, Marketing-, and E-Commerce workflow:
Obtain automated and structured metadata for products and content, and gain meaningful, strategic, fast and useful insights for Product Management, Marketing, Sales, and Editing.
L4SUITE adapts to your content and product portfolio.
Supply and Demand come together optimally with the dynamic Metadata Management System.
What is relevant for whom? Simply put: it is THE core issue, especially when it comes to Online Shopping. L4SUITE‘s semantic information architectures help you on the way to an overview thereof. You can combine and evaluate all product data, market-specific content, analysis results and information. This means considerably better potential customer hits for searches and suggestions.
BUSINESS AND CONTENT ANALYTICS ACCORDING TO THE SMART DATA PRINCIPLE
Analyze and act quickly as well strategically. That means, match and evaluate the right and important internal as well as external data. These are amongst others: Multi-Channel Tracking, Response Analysis results, Social Media data, Check-Ins, Facebook Likes, Instagram, such as registration forms and orders.
DYNAMIC LANDING PAGES
Present content in a specific manner for inquiries – hand in hand with Search Engine Marketing, integrated into your systems: CMS, Shop, and Editorial System.
The campaign sets the framework and topic:
Searches, suggestions and topic pages simply adapt automatically.
Intelligently link content and products at the right place and increase the conversion.
DYNAMIC NEWSLETTER MARKETING
Combine up-to-date campaigns with an individualized targeted address and integrate it into CRM.
Presented within the right context and at the right time. (Banner, Teaser, Mobile Microsite, In-Text-Links, Sponsoring, etc.)
Semantic High-Performance Search
THE conversion-optimized search for all Online Shops, Marketing Departments and Editing. With high relevancy, intelligent suggestions and flexible filters – L4SUITE provides a thematic accessability rather than a mere product listing.
Dynamic, interest-related suggestions
Accurately yield relevant products independent of thematic entry point and tease products from automated content (Blog, News, etc.).
Position content separately for readers and users, and automatically design user profiles based on interest-specific content (such as wish lists, purchase orders, etc.).
Advice-Functions inside the Portal and Shop
Customer Service Communication
Let even customers benefit from automation: Service communication as individual as necessary – as fast, helpful and accurate as possible.
Automated editorial maintenance of topic pages, SEO-optimized.
Automated content enrichment, even with your technical vocabulary, i.e. your product language.
Systematically process and automatically integrate external content.
Automated indexing and topic classification for your content and current products.
Fast and fitting search results – relevant content, always
maximal transparency, even with multifaceted content
Constantly up-to-date with intelligent alerts and suggestions
Automatic structuring of your content
Increased productivity even with large quantities of content
Increased metadata quality and consistency
Standardization across editorial offices and content repositories
Dynamic and trend-related management of topics
Improved discoverability and positioning of your content
More Web traffic and new Online Leads
Increased Conversion Rates in Online Shops
Better insight into customer and visitor needs and interests
Higher acceptance for advertising through optimal matching of topic related placement
Intelligent, thematic links from your content to your product offerings
Find out about benefits for YOUR business.
We will gladly forward you more information, case studies and white papers.
MORESOPHY offers smart software solutions with structure and significance, for high-quality, relevant data. Our standard software CONTEXTSUITE combines artificial intelligence, machine learning and sophisticated semantics for search, matching, structuring and evaluation of data and content of all kinds.