CONTENT EXPERIENCE –
FOR READERS AND EDITORS
360° view of READER INTERESTS
Smart content engineering with dynamically generated meaningful meta data:
Optimized for your content and reader interests for more relevance and visibility
SMART CONTENT ENRICHMENT
From unstructured content to structure and meaningful meta data
Automated enrichment with data of any kind: topics, entities, norm references
Automated classification and rating by content segments – out of the box according to IAB or optimized for your content
Accurately consider trends, environments and thematic dependencies
Ongoing monitoring of trends and environments in the segments relevant to you.
Always stay up to date and discover what is popular or eye-catching.
Creative input for topic planning and relevance optimization of your content
Semi-automatic construction of Knowledge Graphs from own and external content – for professional content workflows
CONTEXTCLOUDis your data analysis platform for intelligent portfolio analyses and comprehensive competitive comparisons for media professionals. For sustainably relevant content and a targeted approach on digital channels.
Embrace all the knowledge of the Internet and use it for lasting competitive advantage!
CONTEXTCLOUD– Your AI-powered no-code platform offers, among other things:
-visual analysis cockpits
-Benchmarking with the market or competition (GAP analyses)
-Trend analyses and relevance research of individual categories, topics, target group interests, etc.
-SWOT analyses with concrete recommendations for action
for the target group-oriented positioning of the own brand in distinction to the competition, intelligent search applications, recommendation systems, API’s for the easy integration into the own systems and much more.
APPLICATIONS FOR YOUR MEDIA BUSINESS
FROM THE MORESOPHY
CONTEXTCLOUD – Your SaaS platform for intelligent portfolio analyses and comprehensive competitive comparisons.
More applications for
Content audit & enrichment, content linking, professional research and more:
CONTENT AUDIT & ENRICHMENT
Optimal relevance and findability for own content
AI-based analysis and enrichment of own content with expressive meta-data
Identification of thematic gaps compared to the market and competition
Dashboards for ongoing trend analysis
Data-driven topic planning based on reader interests Intelligent ranking
Match the important with the right
Flexible matching of content and objects of all types
Use for upselling in conjunction with freemium content models.
Free parameterization of the recommendation function according to different meta data
Ongoing optimization based on measured user acceptance and conversion rate
Get targeted access to your premium content
Intelligent, self-learning functions for synonyms and similar words
Effective filtering by topics, products and any other Smart Data
Intelligent, self-learning suggestion system
Editorial control and meaningful analytics of search performance
SMART DATA ENRICHMENT – UNIFORM, FAST, SIMPLY SMART
Objective – based on a very large knowledge base and assessment of the relevance of topics
pre-trained by MORESOPHY –
Flexibly expandable to any sources and topics
whether 100,000 – 10 million – or 1 billion documents … all just a question of hardware
Self-learning or based on specifications from an editor
Independent transfer of previously learned knowledge
APPLICABLE ACROSS THE BOARD
Aggregation and unification of diverse sources:own as well as external, professional as well as user-generated content
Read – Analyze – Compare with all other content – Enrich …. everything in fractions of a second
Thanks to state-of-the-art machine learning:
New knowledge can be quickly applied to old content.
Knowledge that has already been learned is transferred independently.
Information & Updates
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